Still repeating yourself to every client?

🍞

Your brilliance deserves a product

🥐

Stop trading time for money

🍩

Still repeating yourself to every client? 🍞 Your brilliance deserves a product 🥐 Stop trading time for money 🍩

LEARNING EXPERIENCE DESIGN FOR EXPERTS

Your expertise is stuck in your head. Let's get it out.

I help coaches, consultants and service providers build learning products their clients actually finish and pay for.

Learning products built for

Sound familiar?

You've already tried to build this. That's what makes this so frustrating.

What you've already tried
  • Bought a course creation course
  • Hired someone to organise your content
  • Watched every YouTube tutorial going
  • Opened Kajabi or Teachable at least twice
And you still don't have a product.
The real problem
Course? Workshop? Toolkit? Mentorship?
Every format feels equally possible and equally wrong. So you keep researching. Keep reorganising. Keep almost starting.
Meanwhile
Someone with half your experience just launched.
It's not as good as what you could build. Their clients know it. You know it.
That's the part that stings
You're not behind because you don't know enough.
You're behind because nobody taught you how to structure what you know.

None of those tools solved the actual problem.

The actual problem is this: you don't know which format is right for what you're teaching.

That's not a knowledge gap. That's a design gap. And it's exactly what I solve.

The real truth
Format confusion can be solved in 60 minutes with the right person in the room.
That's what the Brain Raid is built for.
Book a Brain Raid 60 minutes. The right format. A clear path forward.
Why it's different

12.5 years building this for the world's best companies.
Now I'm bringing it to you.

I spent over a decade specialising in learning experience design for enterprises like Canva, Netflix, Shopify and Microsoft. This is not course creation coaching. This is the real methodology applied directly to your business.

600+

Learning products built

Across enterprise teams in 4 of the world's most recognised companies

500K+

Learners reached

Real people who actually finished — because the products were designed to be finished

12.5

Years from the inside

Not as a consultant watching from outside. Embedded in the teams, responsible for outcomes.

Built for Canva Netflix Shopify Microsoft
The difference that changes everything
Course creation
Tools & platforms
Upload & publish
Any format will do
Templates & scripts
vs
Learning design
Structure & methodology
Designed to be finished
Right format for you
Built for transformation
What this means for you

You're not getting a generic course framework.

You're getting the same process I used to build learning products that half a million people actually finished applied directly to your expertise, your audience, and your goals.

Book a Brain Raid 60 minutes. A blueprint. Your next step is clear.

“Amanda saw clarity through all my brain fog and billions of ideas humming around. I can now put my brain into products. I'm allowed to sell what I've learned. She saw potential I didn't see and made me realise work doesn't have to be hard.”

Flick Browne, SEO Strategist at Hotel SEO

Work with me

Two ways to bake your brilliance.

Pick where you are right now. Both lead to the same place, a product that's real.

Start here
Brain Raid
60-minute strategy session

You've got the expertise. You've got the ideas. You can't see the shape of them yet. In 60 minutes, I step inside your thinking and hand you a clear blueprint for what to build and why.

What's included
  • Pre-session questionnaire so I'm in your head before we talk
  • 60-minute deep dive call
  • Personalised product blueprint
  • Session recording yours to keep
  • Clear next steps
This is for you if
  • You're done spinning and ready for clarity
  • You have real expertise but can't see how to package it
  • You want direction, not another template
$497
USD · one-time
Book a Brain Raid
Pay now. Calendar link sent immediately.
Ready to build
Product Bake Sprint
6-week done-with-you program

You don't need more planning. You need to create something real. In 6 weeks we take your scattered expertise and turn it into a beta-ready product.

What each week looks like
Week 1Extract your brilliance. Lock in your product blueprint.
Week 2Architect the structure, flow and transformation arc.
Week 3Build Sprint: Create real assets, not just outlines.
Week 4Build Sprint: Keep building, feedback as you go.
Week 5Refine: Make it brain-friendly and human-centred.
Week 6Beta-ready: Final polish, ready for real humans.
This is for you if
  • You're done thinking and ready to execute
  • You can commit 3 to 5 hours per week for 6 weeks
  • You want feedback and guidance, not just templates
  • You care about quality and want something that actually helps people learn
$1,497
USD · 6 weeks
Apply for Product Bake
Applications reviewed within 48 hours.
Next Product Bake Sprint starts 30th March.
Limited spots. Applications close when cohort is full.
Apply now →
Stocking the shelves

The Pantry.
Goodies to get you
unstuck fast.

Self-paced tools and guides so you can start building on your own terms before you are ready to work together.

First out of the oven

The Product Bake Plan

A guided exercise that takes you from "I don't know what to build" to a clear product blueprint in one sitting. Map where your learner is stuck, where they want to go, close the gap, and choose the right format for the outcome.

Where they're stuck Where they want to go The gap Micro-wins Right container
Launching at
$27 USD
Waitlist gets
first-drop price
Coming soon

The Platform Decoder

No-fluff comparison of every major course platform. Real costs, real tradeoffs matched to where you are in your business.

Side-by-side costs Right fit for your stage Hidden fees flagged

Dropping soon. Join the waitlist below.

?
In the oven

Something else is baking.
Join the waitlist to find out first.

Be first when the doors open. Early access and first-drop pricing. No spam. Probably some baking puns though.

    No spam. Just good stuff. Unsubscribe any time.

    Not sure what to build yet? Start here. It's free. The Learning Product Map helps you figure out the right format before you build anything.
    Get the free map →